Mask by self- an outraging term. “What I call it as conceal of originality”, but how do I relate this term in my blog today. In current given market situation, companies are fighting against each other in the same space. One of the research says, for each customer requirement there are 10 vendors in the market whom they can choose from. Accepting the fact, the concept of Masking would really helpful for the companies to paint their new business strategies.
BLACK MASK
The Black MASK is the one where only the developers of the concepts know and implement, NO ONE ELSE can replicate this strategy.
BLACK MASK
The Black MASK is the one where only the developers of the concepts know and implement, NO ONE ELSE can replicate this strategy.
RED MASK
The Red MASK is the one where other competitors cannot touch and even though they aware on the technology. Incase if the competitors replicate those strategy would lead into heavy loss in terms of money and market share.
GREEN MASK
The Green MASK is the one where the companies encourage other’s also get into the business, so that the technology and concepts would reach more customers and market potential would develop exponentionally.
White MASK
The White MASK is the one where all the companies would have a market share and depends on their marketing ability will eat their proportionate.
It really not required being a leader or follower or pioneer to win the customer. Whoever wears the right mask would win the race.
For instance, Amazon is the not the first company to get into online books store business, Apple IPOD is not the first company in MP3 player market, Google is not the first search engine company, regional television channels are not the one who started first in India. But still, how these companies can reach the top position in the market and how they completely overcome the competitors.
Each and every company has its own USP and it would vary depends on the company’s strategy to capture the market. But still inspite of having good product, features, competitive pricing, customer support, advertising some product can’t live for a long time or survive. This is the place where the concept of Masking would help the companies’ way forward.
Where’s the FLAW?
Bad product management Vs Good product management. The companies raise their shoulders and say that their products are really competitive in price, beneficial for the customer, technologically upgraded. But the fact is that they assume that it benefit the customer where it’s not the case. The companies are not developing for the customer benefit or rather its not reaching the customer.
What NEXT????
Companies could follow the below steps to reach the leader quadrant.
1. Select the MASK
2. Develop the USP ( Unique Selling Proposition )
3. Form the new product management team.
4. QoQ performance analysis.
5. Constant feedback from the customer on usage and design the improvement matrix.
There is no one strategy in business where the companies can grow and deliver high profit rather there is NO one single strategy given in the platter to get success. The MASKing is one such strategy which yielded high results to many companies and it should used in effective way to materialize.
Keep refreshing my Blog - Happy Day is Today.
The Red MASK is the one where other competitors cannot touch and even though they aware on the technology. Incase if the competitors replicate those strategy would lead into heavy loss in terms of money and market share.
GREEN MASK
The Green MASK is the one where the companies encourage other’s also get into the business, so that the technology and concepts would reach more customers and market potential would develop exponentionally.
White MASK
The White MASK is the one where all the companies would have a market share and depends on their marketing ability will eat their proportionate.
It really not required being a leader or follower or pioneer to win the customer. Whoever wears the right mask would win the race.
For instance, Amazon is the not the first company to get into online books store business, Apple IPOD is not the first company in MP3 player market, Google is not the first search engine company, regional television channels are not the one who started first in India. But still, how these companies can reach the top position in the market and how they completely overcome the competitors.
Each and every company has its own USP and it would vary depends on the company’s strategy to capture the market. But still inspite of having good product, features, competitive pricing, customer support, advertising some product can’t live for a long time or survive. This is the place where the concept of Masking would help the companies’ way forward.
Where’s the FLAW?
Bad product management Vs Good product management. The companies raise their shoulders and say that their products are really competitive in price, beneficial for the customer, technologically upgraded. But the fact is that they assume that it benefit the customer where it’s not the case. The companies are not developing for the customer benefit or rather its not reaching the customer.
What NEXT????
Companies could follow the below steps to reach the leader quadrant.
1. Select the MASK
2. Develop the USP ( Unique Selling Proposition )
3. Form the new product management team.
4. QoQ performance analysis.
5. Constant feedback from the customer on usage and design the improvement matrix.
There is no one strategy in business where the companies can grow and deliver high profit rather there is NO one single strategy given in the platter to get success. The MASKing is one such strategy which yielded high results to many companies and it should used in effective way to materialize.
Keep refreshing my Blog - Happy Day is Today.
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